Poster
We showed a draft of our poster to a focus group raging
of 10-12, 17+yrs. There were a mixture of psychological thriller fanatics and
those who were more for the mainstream content such as super hero action film,
which we believed will give us the best feedback as to what conventions will
appeal more to a fanatic audience and what could those who are more about the
flashy suits can comment on how our dark themed poster can reach out and
attract them.
The feedback we received were about how we can change
the font of the masthead. An interesting topic someone suggested was the photo
used, we told everyone it was a place holder and they said it was a good photo.
They liked the use of the crucifix being highlighted which was a prop we never
meant to even bring in and said we should get a more interesting pose for our
protagonist to draw them in more. We took on this feedback and applied it
towards our new draft.
As you can see we applied some effects to make it more
interesting for our audience such as adding the main focus of our project the
tattoo. Also from the feedback we got there were comments of our model having a
glow outline which was contrasting the dark background, I made changes and is
now fixed.
Trailer
We went out to our target audience to get feedback on
what their opinion are on the film. We also did this for the poster which
proved to be helpful for us in our development and continued to help it in our
trailer. As said from the feedback we re-recorded some scenes that were really
bad such as the bathroom scene and some of the torture scenes.
As you can see here on the left is the previous shots
from the trailer and the new ones we took are on the right which are at a
better quality and the focus is not too off. You can also see the brightness is
better for viewing as well.
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